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How To Launch A Product: 7 Tips To Drive Demand

Topics: Product Marketing

How to Launch a Product: 7 Tips To Drive Demand

A 7 Step Checklist To Drive Demand

It doesn't matter if you're a startup or an incumbent -- a product launch can be a critical (and nerve-wracking) time for your business.

Whether you working in product marketing, a founder, or just responsible for marketing at your company, here are seven steps to follow to make sure that your next launch will be successful and drive demand -- regardless of whether you're launching something new or just rolling out some updates.

Flip through the checklist below or view it on SlideShare.


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Dave leads marketing at Drift and is the co-host of Seeking Wisdom, a weekly podcast all about personal, professional and intellectual growth.